In the digital marketing industry, many believe that the strongest element of a web page is the content. Yes, it is true. Content is the king. But how can we make sure that the content we’re looking at is valuable and will support other pages on your website? How are you going to promote other pages without blatantly including their link in the main menu navigation? Footer navigation? The answer is you don’t. The key is to have an optimized Internal Linking Structure.
Have you ever wondered what makes tech giants so successful? These billionaires are not only major tech moneymakers; they’re also some of the richest people in the world. It’s safe to say that technology provides opportunities and growth for individuals who strive for innovation. Without these creators, we wouldn’t have seen technological development as great as ours today.
Technology has opened a lot of opportunities and capabilities to people around the world. And when you think of tech, hopefully, you’re not just thinking about the Internet. While network connection is, of course, a huge part of it, technology stretches beyond the online realm and contributes to some industries around the world.
DMOZ will close, and what was once an all-powerful SEO tool is no more. Very few will lament it because it ceased to be useful a long time ago. It must’ve been years since any SEO practitioner last received a DMOZ referral. Sure, it’s still useful to some, but it’s been clear for some time that the small number of businesses and SEO agencies still using this directory cannot stop the inevitable.
Having a well established network of influencers that can help promote your brand is a good card to have when going up against your competitors, but it’s not exactly a commodity that’s easily gained overnight. Gaining influencers can be hard, and it will involve a lot of networking in the part of a marketer; there are smarter ways of gaining influencers to talk about your business. And a computer accessories retailer in Manila seems to be in the right track in cultivating their relationships with their target audience.
There is no doubt that content is what makes the virtual world go round. Businesses rely on content to boost its online publicity – it has become today’s digital marketing strategy essential. Blogging, for instance, is one way to drive traffic to a brand’s website. It’s a tall order, but content production in blog form is an effective way to get readers to come back for more.
The concept of digital marketing is no longer just the future. Digital marketing, as we know it, is the advertising and promotional platform of today, of the technologically advanced present where we have more computers than we do trees. For the most part, it’s a good thing. Businesses take advantage of this reality, and rightfully so – marketing has never been so accessible to the common man.
Have you ever encountered reading an article online and suddenly, a pop-up ad tells you that you have used one of three free articles for that website? Well, that’s all thanks to Google’s First Click Free program. But since The Wall Street Journal pulled their content out of that, there’s a possibility that others may pull this stunt as well and soon, you may not have access to any article in other digital publications at all, lest you subscribe to them.
In Colorado, there is an ongoing effort to ensure the accessibility of public data in the business community. As a matter of fact, Wayne Williams, the Secretary of State in Colorado, believes that public data is an asset that should be readily accessible to the people of the state, especially business decision makers.
The wheels are turning in the automation revolution is set in motion. The future will show us a level of automation that can do a significant number of jobs that was previously restricted to humans — and at a cheaper cost at that.